What is Crybaby Semi
Permanent Mascara?
Crybaby Semi Permanent Mascara is a half hour treatment
application to offer your clients. The effect of which is eyelashes that look
and feel just like they have mascara applied. This ‘look’ lasts for a good two
weeks.
What if I already
offer eyelash extensions?
Eyelash extensions are fabulous – when applied
professionally, with good products – and you can create a fantastic look when
you apply Crybaby Semi Permanent Mascara to your client’s lower lashes with
eyelash extensions on the upper lashes.
It is not an ‘either/
or’ option. You can offer both services successfully. Especially if you
focus on eyelashes / make up / nail extensions. However, Crybaby Semi Permanent
Mascara also attracts its own, different and new clients from eyelash
extensions too. I, for example, would not opt for eyelash extensions, it is not
my style, but I love the Crybaby Mascara look. I like to wear mascara, but with
a 2 year old and a busy professional life, what used to be my make-up
application time is now my sitting having breakfast with my daughter time, and
it is enough if I remember to change out my slippers as we leave to crèche/work
in the morning, let alone stop to apply mascara. With the application of the
Crybaby Semi Permanent Mascara it is just there - on when I wake up!
What type of salon/
spa / therapist would this treatment best suit?
All !!! If you are in an area with many seasonal clients this
treatment offers you a successful treatment opportunity, it is ideal for
holiday makers, that will have them rebooking with you year after year on their
return. Going to beach, lazing by the pool, sweltering in the sun and in and out
the water - advertise the application of the original smear-proof mascara,
professionally applied, a promise of beautiful lashes with no ‘panda eyes’.
Crybaby Mascara is great for regular use by sports people,
water lovers and busy mums. Gym bunnies, glasses / contact lens wearers….
Anyone who wears mascara.
If your treatment menu offers eyelash tinting and eyebrow
shaping, upsell to add a Crybaby Semi Permanent Mascara application, market
this product and watch the enquiries come in.
You can easily work mobile with this product, your kit is
all in a beautifully presented bag and for those who want to offers a fantastic
opportunity to offer the treatment from spas/ salons across the Algarve as a
freelancer.
How much does it cost
and how long does it take to apply?
This is a quick treatment to offer…it’s an easy, 30 minute
application, and the charge should be between 35€ – 40€, of course if you are
in a high market area or a Spa where general prices are more then by all means
charge more – know your market.
How does it come off?
It is really easy and quick to remove professionally, and I
would recommend the client comes back to me for removal, because it is such an
easy removal I would include it in the cost – it also stops them picking off
the remains!!! And they may well book something else to have at the same time
as the removal!
If the clients are off, back to their home countries, advise
them that they will notice the Crybaby Semi Permanent Mascara gradually start
to crumble and wear off after 2 weeks. If they find a technician where they
live they can have it removed, otherwise they can purchase a specially
designed, and very lovely, high quality, Crybaby home use Mascara, for
application over the top until the last has worn away naturally.
Who can attend the
training at Estetica para Profissionais?
If you are a make-up artist used to applying mascara on
others, or an eyelash technician for eyelash tinting or eyelash extensions you
can attend the training. I would not recommend this training for someone with
no experience working around the eyes.
What do the training
costs include?
Training costs include a full salon kit that will keep you
going and going in a beautifully presented bag, with the machine for drying the
product, all the tools and products for the application and marketing posters,
promotional leaflets and after care advice leaflets, as well as a window
sticker and of course your training, certificate and our ongoing support. The
costs of the course and kit are earned back quickly.
After the training day we ask therapists to practise 5x
immediately after training for confidence development, if therapists are local
we ask them to practise in our student treatment room, if not local we ask them
to send pictures of their treatments via email.
Not many people offer this treatment, so if you choose to
market it well you could do very well for yourself!
Training at the Algarve Beauty School - Estetica para Profissionais is on the afternoon of
Wednesday 5th of March. To get more details and/or book, contact sales@algarvebeautyschool.co.uk or call 00351 282 762606.
To book training at your salon or Spa – ask for a quote.
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